Andy Baldwin, Bookstand Publishing, Guest Author
Amazon.com is the largest bookstore in the world. In addition, they are also one of the largest online book communities in the world. Once your book is listed on Amazon, there are numerous actions you can take to increase your sales there. Here are some of the basic steps you should take to help promote your book on Amazon:
Set Up an Amazon Account. If you have ever bought something from Amazon (www.amazon.com), you already have an online account. If you don’t already have an account, buy something from Amazon and set up your account. You cannot promote your book on Amazon unless you have an account.
Set Up an Author Profile: Go to www.amazon.com/gp/pdp and set up your Profile Page. Please be sure to include an author picture and a brief biography that includes your published books.
Post a “Listmania”: Your Listmania should be a list of books similar to yours, and should include your book as well. For example, if you’ve written a book on white water river rafting, you should create a Listmania of your favorite white water river rafting books, being sure to include your own book on the list. This will allow customers who have already read the other white water river rafting books to become aware of your book. You can add a Listmania here: www.amazon.com/gp/richpub/listmania/createpipeline.
Write Reviews: You may want to consider writing reviews for other books similar to yours on Amazon.com. Always write meaningful reviews. Conclude each review with your name and the words, “Author of ________ (your book’s title).”
While Amazon is the largest online bookstore, many other online stores also offer a variety of similar online services for authors. Barnesandnoble.com, for example, also offers an Author Profile page and opportunities to post reviews. The more of these online “bookstore communities” you can participate in, the better.
BONUS Article: Answers About Amazon.com
Copyright 2012 by Andy Baldwin. Bookstand Publishing is a full-service self-publishing company that has been helping authors self-publish using print-on-demand technology since 1996. Bookstand Publishing (formerly eBookstand) has been providing the tools to authors so they can publish and market their books at very affordable rates. They take your manuscript and transform it into a professionally published book. You are in control of the process and approve your book and your cover before anything goes to print. Your final book will look exactly like you want it. Visit their Website!
Larry James is a professional speaker and the author of three relationship books, “How to Really Love the One You’re With: Affirmative Guidelines for a Healthy Love Relationship,” “LoveNotes for Lovers: Words That Make Music for Two Hearts Dancing” and “Red Hot LoveNotes for Lovers.” His newest book is “Ten Commitments of Networking.” Larry James also offers “Author & Speaker” coaching. Contact: AuthorsandSpeakersNetwork.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. CelebrateLove@cox.net – More than 110 articles especially for Authors & Speakers at: www.AuthorsandSpeakersNetwork.com
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