Authors & Speakers Network Blog with Larry James

Friday, May 22, 2015

The Power of the #Hashtag!

Filed under: Author Tips,Hashtag # — Larry James @ 7:30 am
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A hashtag (#) is a type of label or metadata tag used on social network and microblogging services which makes it easier for users to find messages with a specific theme or content. Users create and use hashtags by placing the hash character (or number sign) # in front of a word or unspaced phrase, either in the main text of a message or at the end. Searching for that hashtag will then present each message that has been tagged with it.

Authors and speakers can use the hashtag to promote their books and their keynotes and seminars.

Hashtag2

Copyright © 2015 – The Huffington Post.

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Larry James is a professional speaker and the author of three relationship books, “How to Really Love the One You’re With: Affirmative Guidelines for a Healthy Love Relationship,” “LoveNotes for Lovers: Words That Make Music for Two Hearts Dancing” and “Red Hot LoveNotes for Lovers.” His newest book is “Ten Commitments of Networking.” Larry James also offers “Author & Speaker” coaching. Contact: AuthorsandSpeakersNetwork.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. CelebrateLove@cox.net – More than 110 articles especially for Authors & Speakers at: www.AuthorsandSpeakersNetwork.com

Subscribe to Larry’s FREE monthly “LoveNotes for Lovers” eZINE. Contact: CelebrateLove.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. – CelebrateLove.com and CelebrateIntimateWeddings.com

NOTE: All articles and “LoveNotes” listed in this BLOG – written by Larry James – are available for reprint in magazines, periodicals, newsletters, newspapers, eZINEs, on the Internet or on your own Website. Click here for details.

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Thursday, May 14, 2015

How to Give a Great Speech ~ Part Two

NOTE: You may want to read “How to Give a Great Speech” Part One before you read Part Two.

Earl Nightingale, Guest Author

Don’t be a comedian

Humor isn’t something that can be forced, nor should it be reached for. It’s something that comes naturally to those with the ability, or at least it seems to. If you have it, congratulations. Use it wisely. If you don’t have it, use it sparingly and make certain it’s really funny before you use it at all. Don’t try to dabble in one of the most difficult professions in the world — that of a stand-up comedian.

A&SGreatSpeech2Before you include a joke in your speech, ask yourself this: Why am I telling it? Jokes aren’t necessary to the opening of a speech. Neither are funny comments, unless they have a clever tie-in of some sort that the audience will genuinely appreciate and enjoy.

I’ve heard so many tedious speakers say, following the introduction, “That reminds me of a story …” and then proceed to tell a story that hasn’t the faintest resemblance to anything said in the introduction at all. It didn’t remind him. He just wanted to tell a joke, and everybody in the audience knows it and begins to move their feet and cough and look around for the exit.

Here’s a good rule to follow that I’ve found works. If there is any doubt in your mind whatever, if there is the faintest feeling of uneasiness about a story, never tell it. That feeling of uneasiness is your more intelligent subconscious trying to tell you to forget it. Save if for the locker room at the club if you must tell it.

If you want a foolproof system, use the enormously successful Jack Benny system: Make yourself the joke. Benny has produced the most prolonged, helpless laughter in the history of show business. It happened on his old radio program when he was approached by a robber who said, “Your money or your life.” What followed was simply silence, the deadly, convulsively funny silence that only Jack Benny could manage. The silence lasted only a few seconds when the laughter began, then mounted and mounted and continued for a record-breaking period of time, I think something like 15 minutes. Finally, when it did subside, the robber repeated, “I said your money or your life.” And Jack Benny replied, “I’m thinking. I’m thinking.”

Again the laughter took hold and the program nearly ran out of time before it could even attempt to finish. A simple silence did it as Jack tried desperately to decide which was more important to him, his money or his life. He was always the loser in his elaborate plans, as is the coyote in his attempts to trap the road runner. People love us when we’re foiled by our own weaknesses.

If humor is your forte, then you don’t need any advice or help from me. If it isn’t, use it sparingly and in good taste. It’s wonderful when it’s right. It’s so awful when it isn’t.

Speak with style

I was a speaker at a hospital benefit, and as I waited in the wings of a large theater where the benefit was being staged, I noticed that one of the officials for the evening was on stage in front of the lectern reading the names of the various high school graduates from the community who had won scholarships in nursing. He never looked up at the audience. He spoke in such low monotones that he was difficult to hear, even with an excellent audio system, and his performance was as lackluster as any I’ve ever seen. When he was through, he walked back to where I was standing in the wings. As he disappeared from view to the audience, his face broke with a beautiful broad smile, and he said in a strong voice, “Man, am I glad that’s over.” I stopped him and I said, “You should have flashed that wonderful smile to the audience and used your normal voice. It’s excellent.” “Oh, that,” he shuddered. “I’m scared to death out there.”

Now, the audience got a picture of a very lackluster man with no personality and no style whatsoever, a total cipher. Yet, here was a good-looking man with a beautiful smile, an excellent style of his own that his friends and acquaintances no doubt greatly admired. I wanted to go on stage and say to that great audience. “I wish you could see so-andso as he really is. He’s quite a guy.”

Everyone has his or her own special style. It seems to come with the genes and the upbringing and the education, all of thousands of experiences that coalesce to form a person’s own unique style.

You have only to study prominent people on television to quickly see that each of them has a style all his or her own that he or she is completely unconscious of. Just as we should never doubt our hunches or our own unique powers, we should never doubt that we have a natural style. If, and it’s a big if — if we can be natural.

The key is to lose ourselves in our material. In an ideal speech, we are conscious of putting on a performance, but at the same time we’re so interested in what we’re talking about and we know our subject so thoroughly, we can immerse ourselves in it.

I was chatting with a salesman on an airplane one time. It turned out we were both going to the same convention. I had to speak. He had to receive his company’s highest honor as national sales leader. As our conversation grew more animated, I asked him the secret of being number one in sales with his company. And he gave me the most interesting answer. He said, “I was in this business for several years, and I tried hard and I worked hard, but I was a long way from the top. Then one day, a wonderful thing happened. All of a sudden, things were turned around. Instead of my being in this business, the business got into me.”

He looked at me and his eyes were shining, and he asked, “Do you know what I mean?” I told him I knew exactly what he meant and he could number himself among the most fortunate human beings on earth, the people who actually enjoy what they’re doing, the real stars. It reminded me of John Stuart Mill’s theory of happiness in his book Utilitarianism. He said that only those people who do not seek happiness directly are happy. People who spend their time helping others and are engaged in some art or pursuit — followed not by a means, but as itself an ideal end — find happiness along the way. The important part is that those who are the happiest are engaged in a daily pursuit, followed not just as a means, but as itself an ideal end. And it’s the same in making a fine speech.

BONUS Article: The Communicator’s Job – Can You Improve Your Speaking and Writing?

Copyright © 2015 – Earl Nightingale. Earl Nightingale was the author of Lead the Field. To read more articles by Earl Nightingale, “Life of the Unsuccessful” (Mar/Apr 2006), “The Cure for Procrastination” (Sep/Oct 2005), and “The Strangest Secret” (Nov/Dec 2004), visit www.AdvantEdgeMag.com/Nightingale today.

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Larry James is a professional speaker and the author of three relationship books, “How to Really Love the One You’re With: Affirmative Guidelines for a Healthy Love Relationship,” “LoveNotes for Lovers: Words That Make Music for Two Hearts Dancing” and “Red Hot LoveNotes for Lovers.” His newest book is “Ten Commitments of Networking.” Larry James also offers “Author & Speaker” coaching. Contact: AuthorsandSpeakersNetwork.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. CelebrateLove@cox.net – More than 110 articles especially for Authors & Speakers at: www.AuthorsandSpeakersNetwork.com

Subscribe to Larry’s FREE monthly “LoveNotes for Lovers” eZINE. Contact: CelebrateLove.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. – CelebrateLove.com and CelebrateIntimateWeddings.com

NOTE: All articles and “LoveNotes” listed in this BLOG – written by Larry James – are available for reprint in magazines, periodicals, newsletters, newspapers, eZINEs, on the Internet or on your own Website. Click here for details.

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Add Larry James as a “friend” to your Facebook page: http://www.Facebook.com/larry.james
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Wednesday, May 6, 2015

How to Give a Great Speech ~ Part One

Earl Nightingale, Guest Author

There are two kinds of public speakers: There are those who are asked to talk to a group and those who, because of their position, are forced to talk before groups — people such as ministers, teachers, executives, and sales managers.

In the first instance ”that is, if you’re asked to make a speech” it means you know something others want to hear. It usually means you’re an expert on some subject, and so people come to hear you because they want to. If your job demands that you talk before groups, you have an even greater responsibility because your audience must listen to you whether they like it or not.

A&SGreatSpeech1But in either case, you can make a good speech with a little preparation. Here are some guidelines.

A good speech is like good conversation

A good conversationalist will make a good speaker. He’s sensitive to the presence of others. His antennae are forever alert, picking up signals from his audience and involving them in his talk.

Good conversation is one of the great joys of human commerce. Good conversation should be like the game of tennis, in which the ball is struck back and forth, with each player participating equally. Bores are like golfers who just keep hitting their own ball, over and over and over again.

A good speaker is able to achieve a marvelous give-and-take with her audience, just as a good conversationalist does with the person she’s with. She recognizes that people in our society desire recognition more than any other factor.

She will ask her audience questions such as, “Do you agree with that?” Then she’ll pause and read their response — by their silence, their attention, their nods, their poking of the person sitting next to them, by their laughter, or by their seriousness at the right places.

If they’re bored, they’ll find ways of showing it, despite their best efforts. If they’re interested, they’ll show that too. And we have a duty to be interesting or we shouldn’t get up there in the first place. That is the task of the speaker, whether we’re the manager of the sales force, in a car dealership, an insurance agency, real estate office, or a large international organization. When interest leaves, the sell goes out of our message.

Our responsibility is not only to create a speech that will lead an audience to a believable conclusion; we must also make the very building blocks of that conclusion as fascinating as we can. It is in this way that we can hold the attention of our audience until we get to that all-important final point. In addition, if we can develop techniques that make our audience feel that we are conversing with them, we will convey that we care what they are thinking — and that will create the emotional climate for them to accept us as favorably as possible.

The single-theme formula

Professional salespeople, marketing experts, and leaders in the advertising profession know the importance of selling one thing at a time. Only catalogs can successfully handle a multitude of items. In a five-minute speech or even a long speech, it’s important to have a single theme, and, like a good salesperson, you pose the problem and then give your solution. At the end, the problem is restated and the solution quickly summarized.

Your opening statement should be an attention getter. For example, you might say, “Scientists all over the world are agreed that the world’s oceans are dying.” A sobering thought indeed. It captures immediate interest, and everyone is thinking, “Why, that would presage the end of the world. What are we doing about it?”

Using an internationally recognized authority as your reference, someone such as Jacques Cousteau, you provide the supporting evidence that your opening remark is indeed true, and then you proceed to outline the possible ways that the disaster might be averted. At the end, you might say, “Yes, the oceans of the world are dying today, but if we can marshal the combined efforts of the world’s peoples, if we can influence every maritime country to pass laws governing the pollution of the seas by oil tankers …” So you end on a note of hope and at the same time enlist the sympathy of every one of your listeners in your cause.

Not all talks are about social problems, of course. You might be talking about a recent fishing trip, in which case, you find something of special interest in the story and open with that. You might say “Ounce for ounce, the rainbow trout is one of the gamest fish on earth.” It’s a much better attention getter and interest stimulator than saying, “I want to tell you about my recent fishing trip.” A few words about the fish you were after, and then you can work in the rest. “Two weeks ago, John Cooper and I decided to try our luck on the White River near Carter, Arkansas. It’s one of the most naturally beautiful spots in the country” and so on. Stay with the trip and that rainbow trout, the hero of your story, and how good it tasted cooked over an open fire on the bank of the river. Then at the close, to more closely link your listeners to the subject, you might say, “If you’ve never been trout fishing, let me recommend it as one of the world’s best ways to forget your problems, clear your brain, and gain a new perspective. And when you hook a rainbow trout, you’re in for one of the greatest thrills of a lifetime.”

Watch your personal pronouns. Keep yourself out of your conversation as much as possible. As with the case of the fishing story, talk about the fish, the beautiful scenery, and your companions, other people you met, a humorous incident or two perhaps, but don’t keep saying, ” I did this” and “I did that.” The purpose of the speech is not to talk about you but rather the subject matter. There’s an old saying that small minds talk about things, average minds talk about people, and great minds talk about ideas. What you’re selling is almost always an idea, even if it’s painting the house. The idea is the good appearance or the protection of the house. The fishing trip story is about the idea of getting away and going after exciting game fish. One idea, well developed, is the key.

Just as a beautiful painting is put together by a thousand brush strokes, each stroke makes a contribution to the main theme, the overall picture. And it’s the same with a good speech.

Read “How to Give a Great Speech” Part Two @ How to Give a Great Speech ~ Part Two!

Copyright © 2015 – Earl Nightingale. Earl Nightingale was the author of Lead the Field. To read more articles by Earl Nightingale, “Life of the Unsuccessful” (Mar/Apr 2006), “The Cure for Procrastination” (Sep/Oct 2005), and “The Strangest Secret” (Nov/Dec 2004), visit www.AdvantEdgeMag.com/Nightingale today.

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Larry James is a professional speaker and the author of three relationship books, “How to Really Love the One You’re With: Affirmative Guidelines for a Healthy Love Relationship,” “LoveNotes for Lovers: Words That Make Music for Two Hearts Dancing” and “Red Hot LoveNotes for Lovers.” His newest book is “Ten Commitments of Networking.” Larry James also offers “Author & Speaker” coaching. Contact: AuthorsandSpeakersNetwork.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. CelebrateLove@cox.net – More than 110 articles especially for Authors & Speakers at: www.AuthorsandSpeakersNetwork.com

Subscribe to Larry’s FREE monthly “LoveNotes for Lovers” eZINE. Contact: CelebrateLove.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. – CelebrateLove.com and CelebrateIntimateWeddings.com

NOTE: All articles and “LoveNotes” listed in this BLOG – written by Larry James – are available for reprint in magazines, periodicals, newsletters, newspapers, eZINEs, on the Internet or on your own Website. Click here for details.

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Add Larry James as a “friend” to your Facebook page: http://www.Facebook.com/larry.james
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Follow Larry’s “Networking” BLOG at: http://NetworkingHQ.wordpress.com
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Tuesday, April 28, 2015

When Speaking ~ Be Brief

Stephen D. Boyd, Ph.D., CSP, Guest Author

Centuries ago great speakers often spoke two hours and more. But today when sound bytes on television news are the norm and serious problems are solved in an hour on a television drama, audiences are most interested in speakers that get their points across in a short period of time. In a speech delivered to a Women in Communication audience, Patricia Ward Brash said, “Television has helped create an impatient society, where audiences expect us to make our point simply and quickly.”

Today great speakers are noted for their brevity. Billy Graham, in a recent city-wide campaign in Cincinnati, spoke about 20 minutes each night. Theodore Sorensen in his book, “Kennedy,” gave guidelines by which President Kennedy prepared speeches. No speech was more than 20-30 minutes. He wasted no words and his delivery wasted no time. He rarely used words he considered hackneyed or word fillers.

A&SbeBriefAs Purdue communications professor and researcher Josh Boyd wrote, “In physics, power is defined as work divided by time. In other words, more work done in less time produces more power. In the same way, a speaker’s message is most powerful when he [or she] can deliver a lot of good material in a short amount of time.”

Here are guidelines to make brevity a key foundation in your next speech. First, keep your stories under two minutes in length. In preparing a story, continue to ask the question, “How can I say this in less time and in fewer words?” Script out your story and then seek to condense it. There is an adage in using humor: “The longer the story the funnier it had better be.” Connecting this principle to stories in general, we might say, “The longer the story, the more impact it had better have.”

To make sure your stories stay under two minutes, include only information that answers the questions, “Who?” “What?” “When?” “Where?” and “Why?” If it doesn’t answer one of these questions, leave it out. Make sure also that you have a sense of direction in the story. Each part of the story should move toward the conclusion in the mind of the listener. The listener should always feel you are going somewhere in developing your story.

Second, when possible, follow the proverb, “Less is better than more.” Never use three words when you can say it in two. Leave out clichés, filler words, and hackneyed words, such as “You know,” “OK,” and “All right.” Leave out phrases such as “Let me be honest,” or blunt, or frank. Avoid “In other words.” or “To say it another way.” Speak in short sentences, short phrases, and short words. Word choice should be instantly clear to an audience. Make it a goal to make every word have impact in your speech.

SBoyd

For more info, click the book cover!

Third, know the length of your speech by practicing it. Never be surprised by the length of your speech. Never say to an audience, “I’m running out of time, so I must hurry along.” You should know because of your preparation and practice of the speech. To go one step further, if you know the time limit on your speech is 20 minutes, stop a minute short; don’t go overtime. Audiences will appreciate your respect of their time and will think more highly of you as a speaker because of that. You should never be surprised by how long it takes you to deliver a speech

AnecdoteFourth, learn to divide parts of your speech into time segments. Let’s use a 20-minute speech as an example. The introduction should be no longer than 2 minutes. You can get the attention and preview your message easily in that length of time. Avoid opening with generalizations about the weather or the audience. Let the audience know up front that every word you speak counts.

Spend the bulk of your time in the body of the speech. This is where you make your points and give support or evidence for each point. The final two minutes should be your summary and move to action statement. Some speakers have a hard time concluding. When you say you are going to conclude, do so. As one wise person stated, “Don’t dawdle at the finish line of the speech.”

One way to keep your speech brief is to have few points in the body of your speech-no more than three. With a maximum of three points, you will have the self-discipline to condense rather than amplify. In organizing your material, accept the fact you will always have more material than you can cover and that you will only include material that relates to one of the two or three points you plan to make. Trying to cover four to six points will almost invariably make you go overtime in your speech.

A key to success in speaking is not just having something worthwhile to say, but also saying it briefly. We need to follow the speaking axiom, “Have a powerful, captivating opening and a strong, memorable close, and put the two of them as close together as possible.”

BONUS Articles: Ten Lessons on Presentation & Performance You Can Learn by Watching Taylor Swift
Speaking Secrets of Joel Osteen
Speakers: Stay on Time!

Copyright © 2015 – Stephen D. Boyd. – Reprinted with permission. Stephen D. Boyd, Ph.D., CSP, is a professor of speech communication at Northern Kentucky University in Highland Heights, Kentucky. He is also a trainer in communication who presents more than 60 seminars and workshops a year to corporations and associations. See additional articles, resources and contact info at www.SBoyd.com.

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Larry James is a professional speaker and the author of three relationship books, “How to Really Love the One You’re With: Affirmative Guidelines for a Healthy Love Relationship,” “LoveNotes for Lovers: Words That Make Music for Two Hearts Dancing” and “Red Hot LoveNotes for Lovers.” His newest book is “Ten Commitments of Networking.” Larry James also offers “Author & Speaker” coaching. Contact: AuthorsandSpeakersNetwork.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. CelebrateLove@cox.net – More than 110 articles especially for Authors & Speakers at: www.AuthorsandSpeakersNetwork.com

Subscribe to Larry’s FREE monthly “LoveNotes for Lovers” eZINE. Contact: CelebrateLove.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. – CelebrateLove.com and CelebrateIntimateWeddings.com

NOTE: All articles and “LoveNotes” listed in this BLOG – written by Larry James – are available for reprint in magazines, periodicals, newsletters, newspapers, eZINEs, on the Internet or on your own Website. Click here for details.

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Add Larry James as a “friend” to your Facebook page: http://www.Facebook.com/larry.james
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Follow Larry’s “Relationships” BLOG at: http://CelebrateLove.wordpress.com
Follow Larry’s “Networking” BLOG at: http://NetworkingHQ.wordpress.com
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Monday, April 20, 2015

Wanna Sell Your Book? Get a Book Distributor!

To quote my friend, Dan Poynter: “Bookstores no longer order directly from publishers. They prefer fewer vendors and quicker service. The best way to reach the book trade (independent bookstores, chain bookstores, wholesalers and libraries) is with a distributor.”

A&SDistributorDistributors ONLY distribute books to book stores! Distributors DO NOT “sell” books. It is up to authors to generate interest in the book to alert potential buyers that the book exists and is in the stores. Whether you sell out to a large (NY) publisher or publish yourself, the author must do the promotion.

The books will sit on the shelf in book stores for one four-month season. If the author has not driven buyers to the stores, the books will come back as returns. DO NOT depend on anyone else to promote your book. That is only and always your responsibility. If you do not know how… hire someone who does, otherwise you may end up with a 1,000 books in your garage. :-(

Before you begin to write your book, study to become aware of all the details of writing a book, to having it in book stores. Hire a book coach or a public relations firm to help you.

Your distributor is your partner. Work with your distributor, support the efforts of your distributor and honor your distributor.

Visit the Independent Book Publishers Association’s Distributor & Wholesaler Directory.

BONUS Article: Distributor vs. Wholesaler Defined
How to Distribute Your Self-Published Book Offline
Piecing Together the Distribution Puzzle
Why Self-Promotion is Critical to Your Success
Building Book Buzz!

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Copyright © 2015 – Larry James. Larry James is a professional speaker and the author of three relationship books, “How to Really Love the One You’re With: Affirmative Guidelines for a Healthy Love Relationship,” “LoveNotes for Lovers: Words That Make Music for Two Hearts Dancing” and “Red Hot LoveNotes for Lovers.” His newest book is “Ten Commitments of Networking.” Larry James also offers “Author & Speaker” coaching. Contact: AuthorsandSpeakersNetwork.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. CelebrateLove@cox.net – More than 110 articles especially for Authors & Speakers at: www.AuthorsandSpeakersNetwork.com

commentSubscribe to Larry’s FREE monthly “LoveNotes for Lovers” eZINE. Contact: CelebrateLove.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. – CelebrateLove.com and CelebrateIntimateWeddings.com

NOTE: All articles and “LoveNotes” listed in this BLOG – written by Larry James – are available for reprint in magazines, periodicals, newsletters, newspapers, eZINEs, on the Internet or on your own Website. Click here for details.

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Add Larry James as a “friend” to your Facebook page: http://www.Facebook.com/larry.james
Follow Larry’s “once daily” Relationship Tweet at: http://www.Twitter.com/larryjames
Follow Larry’s “Relationships” BLOG at: http://CelebrateLove.wordpress.com
Follow Larry’s “Networking” BLOG at: http://NetworkingHQ.wordpress.com
Follow Larry’s “Weddings” BLOG at: http://CelebrateIntimateWeddings.wordpress.com
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Sunday, April 12, 2015

6 Reasons You Should Self-Publish

Tiana Warner, Guest Author

I was talking with a writer friend recently, and we got into a discussion on traditional publishing vs. self-publishing. She’s been querying agents like crazy. I’ve been doing self-publishing prep like crazy. She was surprised to find out I didn’t even bother trying to get an agent or traditional publishing contract.

Why would I do such a thing? Why would I not even try to get a publisher?

A&Sself-publishingI’ve done a lot of research on the matter, and while both approaches have advantages, I decided self-publishing was a better option for me. Let’s talk about why.

Follow your own timeline

The traditional publishing timeline takes a zen-like level of patience. Realistically, you’re looking at a few months of querying agents, revising your query letter, and querying some more. Once you’ve acquired an agent, she then has to find you a publisher, which takes even more time and patience. Upon acceptance, the timeline for a publishing house is often one, two, or even three years. After all this, you’re not even guaranteed to have a book deal.

Even Queen Rowling got rejected about a dozen times before finally getting published. Life’s too short for that, and what’s “hot” in the book market evolves too quickly. Self-publishing gets your book out there as soon as you want. While I wouldn’t recommend publishing your book the day after you’re done your second draft, it’s motivating to know you can see it in print a few months after completion.

Control your story and platform

When you get picked up by a publishing house, you’re signing over the rights to your book. It’s quite possible that their editor will make you change stuff you don’t want to change—including the title. When you hire your own editor, you have the freedom to decide where to draw the line. It is still your book.

Personally, I like being able to choose the cover of my book, and the price, and where it’s distributed. What if the publishing house gives me a horrendous cover or a $34.00 hardcover copy? What if they want to price my eBook at $15.00? Unfortunately this happens all the time.

Higher royalties

CreateSpace takes about 40% when you sell a paperback. Publishing houses usually take at least 85%, and your agent gets a chunk of what’s left (usually about 15%). There are other means of payment, like advances and flat rates, but in summary, you’re left with about enough to pay rent on the cardboard box you’ll have to live in.

Sure, if you sell a million copies that makes $40,000, but I’d rather sell a million copies at 60% royalty, thankyouverymuch.

The time is right

We’re in an age where self-published books have a better chance than ever of making it big. Print-On-Demand services and free eBook distribution are abound. One in three ebooks sold on Amazon are self-published. You don’t even need to be in a bookstore to be successful.

People don’t care how a book is published, as long as the book is good. If it’s going to explode, it’ll explode, whether or not it’s traditionally published.

Either way, marketing is up to you

Publishing house or not, you’re still responsible for marketing your own work. Yes, sometimes a publishing house helps out with PR and reviews, but it really varies. These days, you’ll likely need to create a marketing plan anyway if you want to impress a publisher enough for them to pick you up.

For me, the chance that a publishing house might help me promote myself is not enough to make me want to forgo the above advantages.

You believe in yourself

Ok, let me get all self-helpy for a minute. Write this on an index card: “I am a bestselling author.” Put it on your fridge. Look at it every day. If you believe wholeheartedly you can achieve something, then it absolutely will happen. I promise.

You’re an organized, driven person who has just written an entire book. You can absolutely put in the work and follow the steps required to publish it. You know there are infinite resources on self-publishing and marketing waiting for you on the web. You have every reason to be confident that you can self-publish your book, without giving up control, royalties, time, and that scene you love so much.

50 Shades was self-published. If 50 Shades can do it, then for the love of all that is holy, you can do it.

Bottom line?

Here’s the thing. No matter what the medium, you need to do research to figure out how to market your book as best as possible. The more you get exposure and reviews, the more you do giveaways and networking and interviews, the better your chances of selling a lot of copies.

Self-publishing does cost more money up front. You’ll need to pay for your own editor, for cover design, and other miscellaneous fees. But if writing truly is your passion then this shouldn’t matter. Hobbies cost money. Startup businesses cost money. Writing is a hobby and a business. Personally, I don’t mind spending money on something I love this much. It’s like an investment in myself, and in the plan that soon I’ll make it back.

To be clear, I’m not against traditional publishing. Books are sexy and I think both approaches win. In fact, maybe a “hybrid” approach is best.

What do you think? What’s your take on self-publishing vs. traditional publishing? Tell us in the comments.

Copyright © 2014 – Tiana Warner. Tiana Warner is a YA fantasy author from British Columbia, Canada. Check out her upcoming novel, Ice Massacre. Tiana enjoys riding her horse, Bailey, and collecting tea cups. She would love to connect with you on Twitter—find her @tianawarner.

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Larry James is a professional speaker and the author of three relationship books, “How to Really Love the One You’re With: Affirmative Guidelines for a Healthy Love Relationship,” “LoveNotes for Lovers: Words That Make Music for Two Hearts Dancing” and “Red Hot LoveNotes for Lovers.” His newest book is “Ten Commitments of Networking.” Larry James also offers “Author & Speaker” coaching. Contact: AuthorsandSpeakersNetwork.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. CelebrateLove@cox.net – More than 110 articles especially for Authors & Speakers at: www.AuthorsandSpeakersNetwork.com

Subscribe to Larry’s FREE monthly “LoveNotes for Lovers” eZINE. Contact: CelebrateLove.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. – CelebrateLove.com and CelebrateIntimateWeddings.com

NOTE: All articles and “LoveNotes” listed in this BLOG – written by Larry James – are available for reprint in magazines, periodicals, newsletters, newspapers, eZINEs, on the Internet or on your own Website. Click here for details.

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Add Larry James as a “friend” to your Facebook page: http://www.Facebook.com/larry.james
Follow Larry’s “once daily” Relationship Tweet at: http://www.Twitter.com/larryjames
Follow Larry’s “Relationships” BLOG at: http://CelebrateLove.wordpress.com
Follow Larry’s “Networking” BLOG at: http://NetworkingHQ.wordpress.com
Follow Larry’s “Weddings” BLOG at: http://CelebrateIntimateWeddings.wordpress.com
Follow Larry on Pintrest at: http://www.pinterest.com/larryjames2012/authors-speakers-blog/

Saturday, April 4, 2015

Give Yourself Permission to Write Badly, and Just Begin!

Filed under: Author Tips — Larry James @ 8:30 am
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A&SWritePoorlyWhen I wrote my first article, I immediately became bogged down with making sure everything was perfect. That didn’t work very well for me. My first writing coach, Peggy Moss Fielding (1927-2014, Tulsa, OK) once told me that if I wanted to be a writer I needed to write at least one hour everyday. I almost stopped before I began. My first thought was, “I really don’t have time!”

I was wrong. You “always” have time to do the things you really want to do.

Often you will sit in front of a blank page. To get over the biggest writer’s hurdle – the blank page – just start writing. Almost all good writing begins with terrible first efforts. You need to start somewhere. Start by getting something – anything – down on paper. Writing for most isn’t easy. It takes mental energy – and often emotional energy, too.

After much trial and error, I found that I needed to set aside a time when I was most creative. For me, that’s late in the evening. I’m definitely not a morning person, so that did not work for me.

This requires concentration and privacy. Don’t let anything else distract you. Find a quiet place. Turn off the TV, disconnect from the Internet, tune out the rest of the world, sit down, and begin to write something every single day. Be disciplined.

For me, I usually am listening to some quiet jazz as I write. Jazz inspires me. My hero, Miles Davis once said, “”When you hit a wrong note, it’s the next note that makes it good or bad.” When a jazz musician plays jazz, although he may not consciously know what the next note will be, he trusts his intuition enough to fearlessly play it. It’s the same with writing. Often the next word will inspire me to go back and rewrite the entire sentence to make it better. Some soft classical music in the background may inspire you.

first-drafts-poster-2“In private correspondence the great mystery writer Raymond Chandler once confessed that even if he didn’t write anything, he made sure he sat down at his desk every single day and concentrated – quietly strengthening his willpower.” Haruki Murakami

When I say, start by getting something – anything – down on paper, if you are unsure of what you will be writing about, write down the first thing that comes to mind. Writing doesn’t just communicate ideas; it generates them. At least, now you have started.

Belle Beth Cooper suggests that you use short words, short sentences and short paragraphs. I agree. I begin with an idea and write as much as I can in the most simple language I can – not being concerned about making corrections as I write. Just write. After I have several pages, I will go back over them and see if any other thoughts about the subject surface.

Often I will Google my topic to see what others may have said. Careful here! Never copy word-for-word what other writers may have written. A few sentences used as a quote with a proper acknowledgement and a link to their article is okay. If your mind like an idea, express it in your own words.

“Allow yourself to write poorly, to write a weak, uninteresting story or a boring, grammatically incorrect poem. You’ll never succeed if you don’t allow yourself a few failures along the way. Make it your business to understand grammar and language. Do you know a noun from a verb, a predicate from a preposition? Do you understand tense and verb agreement?” ~ Melissa Donovan

One of the benefits of writing is that you have a chance to edit your work before the reader gets to read it. Let go of your inner editor. Editing is best saved as one of the last things you do. Sometimes, if I’m not sure the article is complete, I may lay it aside and let it rest for a day or two. Once I pick it up I can begin reading with a fresh mind and nearly all the mistakes will catch my eye. It’s wise to proofread everything you write at least three times before posting your work on your blog or for publication.

If you are writing a book, it’s important to hire an editor. They are well worth the money and will make sure that everything is 100% accurate.

Be sure you have a dictionary and a thesaurus available whenever you are writing. In my final edit, I will look for different words that I can use to make it more interesting. Using the same old words can be boring to the reader.

I dare you to write something everyday – without fail. – Larry James

You may want to join a writers’ group so you can gain support and encouragement from other writers. It’s comforting to know that you may not be the only one who is experiencing difficulties.

I carry a notebook wherever I go. I often will get ideas from magazines I read. I’ll make a few notes even if it doesn’t seem relevant at the time. Maybe later it will be. I’ve been known to write down one brief idea and sit there and nearly complete an article. When I get back to my office, I enter everything I wrote into my computer.

Hilary Mantel once said, “If you get stuck, get away from your desk. Take a walk, take a bath, go to sleep, make a pie, draw, listen to music, meditate, exercise; whatever you do, don’t just stick there scowling at the problem.”

Wanna be a professional writer? Just write!

Today I often spend more than one hour writing each day. Peggy Moss Fielding totally inspired me to begin writing my first book. (Thanks, Peggy! You created a writing monster!) Since then I have written 5 books, more than 2,700 articles, have four blogs (something new goes up every 4th day on each of them) and I have 4 Websites.

BONUS Articles: Scribble, Scribble… Write, Write!
6 of the Best Pieces of Advice from Successful Writers
The Importance of Editing Your Book BEFORE Publication
So… What About “Word Choice?”

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Copyright © 2014 – Larry James. Larry James is a professional speaker and the author of three relationship books, “How to Really Love the One You’re With: Affirmative Guidelines for a Healthy Love Relationship,” “LoveNotes for Lovers: Words That Make Music for Two Hearts Dancing” and “Red Hot LoveNotes for Lovers.” His newest book is “Ten Commitments of Networking.” Larry James also offers “Author & Speaker” coaching. Contact: AuthorsandSpeakersNetwork.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. CelebrateLove@cox.net – More than 110 articles especially for Authors & Speakers at: www.AuthorsandSpeakersNetwork.com

commentSubscribe to Larry’s FREE monthly “LoveNotes for Lovers” eZINE. Contact: CelebrateLove.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. – CelebrateLove.com and CelebrateIntimateWeddings.com

NOTE: All articles and “LoveNotes” listed in this BLOG – written by Larry James – are available for reprint in magazines, periodicals, newsletters, newspapers, eZINEs, on the Internet or on your own Website. Click here for details.

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Add Larry James as a “friend” to your Facebook page: http://www.Facebook.com/larry.james
Follow Larry’s “once daily” Relationship Tweet at: http://www.Twitter.com/larryjames
Follow Larry’s “Relationships” BLOG at: http://CelebrateLove.wordpress.com
Follow Larry’s “Networking” BLOG at: http://NetworkingHQ.wordpress.com
Follow Larry’s “Weddings” BLOG at: http://CelebrateIntimateWeddings.wordpress.com
Follow Larry’s Pinterest page for authors and speakers at: https://www.pinterest.com/larryjames2012/authors-speakers-blog/

Friday, March 27, 2015

How to Get Publicity from Talk Radio

Filed under: Radio Talk Show Tips — Larry James @ 7:30 am
Tags: ,

Marsha Friedman, Guest Author

I’ve gotten back into hosting a talk radio show and giving interviews, and the experience takes me back – way back! – to how I started EMSI Public Relations in the first place.

I was, and still am, a huge talk radio listener. It’s educational, entertaining, and the most open of the mainstream media to any and all topics. Pair a great show host with an informative guest (tips on that coming up) and I’m rapt. That’s why, when I started EMSI 23 years ago, I focused on booking clients on talk radio shows.

A&SRadioPublicityOver the years, of course, we added TV, print and social media. The four media each have a different audience and attributes that sometimes make one better for a particular message than another. But, between you and me, talk radio is still my favorite.

Since I returned to doing interviews myself as a marketing tool for EMSI, I’m reminded just how much I enjoy this medium. Doing an interview over the phone from my living room or my office is easy, the conversations are fun, and I not only help people by sharing what I know, I get the word out about my business!

If you haven’t considered talk radio for marketing, you might want to. Here’s what those interviews can do for you:

1. Position you as an expert in your field.
2. Gain you (and your product/company/book) the implied endorsement of mainstream media.
3. Put your name and the name of whatever you’re selling in front of a large audience.

The best way to ensure you have a successful interview is to forget you’ve got something to sell and work your marketing efforts around the goal of being the perfect radio guest. How?

Engage the host. The host is your most important audience. People are usually fans of particular shows because they’re interested in what he or she has to say, so if you can engage the host, you will engage the audience. Talk candidly and openly about your topic in relationship to the current events surrounding it. Make sure your advice is honest as well as conversational, and try to be as natural as possible. Listeners will be able to sense whether your interview is genuine. But don’t worry about entertaining them; entertain the host.

Don’t sell. Stay on topic during the interview, and when appropriate, mention the free material on your website that could benefit listeners. If you engage the host, give a great interview and offer helpful information, you don’t have to worry about selling anything. The host will do it for you. He’ll make sure his audience knows you’re an expert, he’ll share your website’s address, he’ll mention the name of your book or he’ll talk about the value of your product. He’ll do the promotion for you.

Have a website that does more than sell your product. If you’re an author, feature a blog on your site and write fresh posts regularly with tips and insights related to your topic so that your visitors keep coming back. If you’re selling a product, create free reports or articles for your site that lay out the problem your product solves, again, in an educational tone.

Your great interview will get radio listeners interested in you. The host will appreciate your efforts and reward you by urging his loyal audience to visit your site. If you’re really good, he may even ask you back again.
Don’t forget to share your interview on social media, and to post it on your website, where it can continue to work for you by boosting your credibility to visitors.

That’s what I call the magic of radio. It’s an incredibly cost-effective and versatile marketing tool, whether you’re an author, a professional or a manufacturer of consumer products. There’s simply no better way to have a live conversation with a dedicated audience tuned in to hear what you have to say.

Don’t touch that dial!

BONUS Articles: How to Be a Great Radio Guest! ~ Part One
How to Be a Great Radio Guest! ~ Part Two
How to be the Perfect Talk Radio Guest

Marsha-with-Signature Copyright 2015 by Marsha Friedman. Reprinted with permission. Marsha Friedman launched EMS Incorporated in 1990. Her firm represents corporations and experts in a wide array of fields such as business, health, food, lifestyle, politics, finance, law, sports and entertainment. She consults individuals and businesses on a daily basis and is frequently asked to speak at conferences about how to harness the power of publicity. Outside of the office, she is also the founder of a non-profit organization called the Cherish the Children Foundation. In 1996 the White House recognized her charity which sets out to raise awareness of the plight of underprivileged and foster children. Visit Marsha’s Website!

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Larry James is a professional speaker and the author of three relationship books, “How to Really Love the One You’re With: Affirmative Guidelines for a Healthy Love Relationship,” “LoveNotes for Lovers: Words That Make Music for Two Hearts Dancing” and “Red Hot LoveNotes for Lovers.” His newest book is “Ten Commitments of Networking.” Larry James also offers “Author & Speaker” coaching. Contact: AuthorsandSpeakersNetwork.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. CelebrateLove@cox.net – More than 110 articles especially for Authors & Speakers at: www.AuthorsandSpeakersNetwork.com

Subscribe to Larry’s FREE monthly “LoveNotes for Lovers” eZINE. Contact: CelebrateLove.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. – CelebrateLove.com and CelebrateIntimateWeddings.com

NOTE: All articles and “LoveNotes” listed in this BLOG – written by Larry James – are available for reprint in magazines, periodicals, newsletters, newspapers, eZINEs, on the Internet or on your own Website. Click here for details.

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Add Larry James as a “friend” to your Facebook page: http://www.Facebook.com/larry.james
Follow Larry’s “once daily” Relationship Tweet at: http://www.Twitter.com/larryjames
Follow Larry’s “Relationships” BLOG at: http://CelebrateLove.wordpress.com
Follow Larry’s “Networking” BLOG at: http://NetworkingHQ.wordpress.com
Follow Larry’s “Weddings” BLOG at: http://CelebrateIntimateWeddings.wordpress.com
Follow Larry’s Pinterest page for authors and speakers at: https://www.pinterest.com/larryjames2012/authors-speakers-blog/

Tuesday, March 3, 2015

Stories Spice Your Author Appearances

Filed under: Guest Author Articles,Speaker Tips — Larry James @ 7:30 am
Tags: ,

Jeff Davidson, Guest Author

Seven minutes. That’s how long studies say an audience’s attention span is for one given topic. If a speaker retains the same posture, voice, or focus, he has little hope of reaching his audience. To keep a high level of interest, many of today’s best speakers add short narratives to their presentations that reinforce a certain point or theme. Some of these stories are personal, some are funny. They all, however, serve to keep a speech dynamic and interesting.

Universal Appeal

Stories are an effective tool because they are something to which we can all relate. One of the most effective ways to grab the attention of an audience is to calmly say, “let me tell you a story.” Immediately, you’ve got them. The association they have with a story being an interesting and entertaining form of communication resonates so deeply that they might not even be aware why they are ready to listen, but the fact is, they will be.

A&SNetStoriesStory topics can range from heavily emotional tales to the frivolities of everyday life, but in all cases they can further a speaker’s point while keeping the audience entertained and engaged. There are several different ways speakers insert stories into their presentations.

Emory Austin, from Charlotte, tells stories of a personal nature that lend insight into the life lessons she has learned. Austin shows portrays to her audience a life filled with experiences to which they can relate. With her comforting, compelling voice she immerses herself completely into the narrative to keep her audience riveted.

Dan Clark, from San Francisco, uses a similar approach by taking his audience through his battle with cancer. He relies upon evoking certain emotions in the audience members to open them up to an understanding of his particular point. Like Austin, Clark uses his personal tales to grab and hold his audience’s attention.

‘Lite’ Could Be Right

Many speakers take a light approach to story telling: some speakers talk about teenagers. This is effective because it is a topic to which everyone can relate. Whether audience members are now parents or simply recall their own teenage years, everyone feels a natural affinity between these stories and their personal experiences.

Tony Alessandra, from La Jolla, often uses quick ‟slice of life” stories that last only a minute or two. These stories succeed at grabbing the audience. Alessandra uses stories that are both entertaining and illuminating, a great way of getting the audience to remember his point. Audience members can take with them a short joke or a story that will serve as a catalyst for remembering the main point of the presentation.

All of these speakers present stories in different manners. Some are funny, some are sad, and some are personal, while others might only be little quirks of life. What they have in common, though, is that they all help make an entertaining and effective speech.

A Quick Example

Here is an example of a story I’ve used about not heeding the advice of others. It takes roughly four minutes to deliver this story to a live audience:

When I was 21 years old, I took a trip to Europe, and using the Eurail Pass, visited numerous countries over the course of 66 days. When I got to Switzerland, a bit tired of planning my own itineraries day after day, I signed up to be part of a small touring van. One of our stops was the quaint town of Zermatt, which was located at the foot of the Matterhorn, one of the tallest, most striking, and majestic mountains in Europe.

One afternoon, walking down from the hotel where we were staying, I didn’t realize that the trek back, after dark, would be a bit more difficult to navigate. The hotel concierge told me it would best to return before dark, and that the trail back could be difficult to navigate. I ignored the advice and stayed in town for quite a while; there was much to see and do.

As I made my way back a little after dusk, the trail looked easy enough to follow, but I had another 30 minutes or so to go. As darkness began to fall, somehow, somewhere along the path, I strayed.

Suddenly, I realized that I had ventured onto some minor path, which could not be correct because it was falling in elevation. Since I had walked down to the village, I needed to walk back up to the hotel. I scrambled around in the semi-darkness for a few minutes, and then heard the sound of rushing water. It had to be one of the many brooks that trickled down from higher elevations.

I came upon a sign that I could barely make out via the moonlight, which was impeded by so many trees and branches. I moved up close to the sign and looked at it from the most favorable angle in terms of illumination. As with most signs in Switzerland, it contained the same message in four languages. The first would be in French, the second German, the third Romanish, and the fourth English. I settled on the English message, which said, “Warning: This area subject to flash flooding. Move to higher elevation immediately.” That was all I needed to know.

I scrambled through the brush and the bushes as fast as I could, getting scratched and cut, here and there, but who cared? In a matter of about 90 seconds, I had made my way to higher ground, where the sound of the rushing water was growing more and more faint.

Gosh, that seemed like a close one. Eventually, I found the larger path, made my way back to the hotel, and related the story to my van-mates. So much for venturing off without a flashlight, map, compass, or any idea of what I was doing.

story1Did You Come on the Trip with Me?

It would be easier and more effective to tell you this story in person, than to type it up and have you read it. Still, while you were reading, did you “come on the trip with me?” If so, then the story worked, for both of us!

To begin finding your stories, look no further than your own past. You can start by walking yourself through the memories of your earliest days. Review pictures, yearbooks, and school notebooks; there are stories in them all. Don’t worry about how they’ll fit in your speech or what point they could assist you in making. You will find that a good story fits into several different contexts and can be used in a variety of circumstances. The important thing is to begin to collect your stories.

Once you have amassed a library of these stories, you can begin to work on the best of them. You’ll find that you can recall them easily with only a keyword or two, so that you can carry them all with no more than an index card of cell phone screen. Then, when you’re preparing for a speech, you can pick two or three that fit easily with your topic and your audience. Your meeting participants will be appreciative.

JeffDavidson

Jeff Davidson

Copyright © 2014 – Jeff Davidson. Jeff Davidson, MBA, CMC, aka “the work life balance expert” works with busy people to increase their work-life balance, so that they can be more productive and competitive, and still have a happy home life. He is the author of Breathing Space, Simpler Living, and Dial it Down, Live it Up. He is a columnist for Association News, Accounting Web, CPA Practice Digest, Insurance Business America, The Practical Lawyer, Physician’s Practice, Public Management, and Human Resources IQ. Visit www.BreathingSpace.com.

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Larry James is a professional speaker and the author of three relationship books, “How to Really Love the One You’re With: Affirmative Guidelines for a Healthy Love Relationship,” “LoveNotes for Lovers: Words That Make Music for Two Hearts Dancing” and “Red Hot LoveNotes for Lovers.” His newest book is “Ten Commitments of Networking.” Larry James also offers “Author & Speaker” coaching. Contact: AuthorsandSpeakersNetwork.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. CelebrateLove@cox.net – More than 110 articles especially for Authors & Speakers at: www.AuthorsandSpeakersNetwork.com

Subscribe to Larry’s FREE monthly “LoveNotes for Lovers” eZINE. Contact: CelebrateLove.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. – CelebrateLove.com and CelebrateIntimateWeddings.com

NOTE: All articles and “LoveNotes” listed in this BLOG – written by Larry James – are available for reprint in magazines, periodicals, newsletters, newspapers, eZINEs, on the Internet or on your own Website. Click here for details.

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Add Larry James as a “friend” to your Facebook page: http://www.Facebook.com/larry.james
Follow Larry’s “once daily” Relationship Tweet at: http://www.Twitter.com/larryjames
Follow Larry’s “Relationships” BLOG at: http://CelebrateLove.wordpress.com
Follow Larry’s “Networking” BLOG at: http://NetworkingHQ.wordpress.com
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Monday, February 23, 2015

Why Self-Promotion is Critical to Your Success

Debbie Allen, Guest Author

When my friend, Larry James stated, “I’m such a shameless self-promoter,” I laughed. Then I thought for a moment and I realized that I’m a shameless self-promoter, too. I had never thought of my marketing approach as being shameless before. I would have described myself more like the “Marketing Energizer Bunny.”

I just keep on marketing and marketing and doing whatever it takes to make it happen. I had never thought of this as shameful unless it’s shameful to believe in something so much that you want to tell everyone you meet. I call it good marketing!

A&SSelfPromoteGrowing up in a family of entrepreneurs, my father taught me that the first step in
marketing success is to have a strong belief in yourself and your organization. No matter how crazy other people may think your ideas are, you must believe strongly enough to never give up.

How can you be successful if you don’t believe in yourself and what you have to offer to your customers? You can’t! Therefore the first step in shamelessly successful self-promotion is to develop a strong belief system. After writing my best selling book, Confessions of Shameless Self-Promoters™, I began to survey my audiences to see how many believe in promoting themselves. It amazed me to discover that on an average 87% or more did not feel comfortable promoting themselves. If you don’t promote yourself it goes against the grain of all sales and marketing. Right?

You might not feel comfortable promoting yourself , much less doing it shamelessly. Well, let me tell you what the word shameless means in Debbie Allen’s dictionary: Promoting yourself everywhere in the service of others. Now does that sound self-serving, pushy or intrusive?

selfpromotecartoon2Much of what we believe to be true about self-promotion comes from past programming that dates back to childhood. Most of us grew up being told, “It’s not polite to talk about yourself.” Therefore, you thought that it would be rude to self-promote. Most of us have also experienced ineffective self-promotion that was ego driven and self-serving. Yet, that is simply an ineffective way to promote yourself. That type of self-promotion turns people off.

• Do you feel passionate about helping your clients get the best experience possible?
• Do you feel that your services are better than your competitors?

If you answered YES to either of these questions, you should be shouting it from the roof tops and giving more people the opportunity to do business with you. If you don’t promote yourself and your services you ROB your customers from the opportunity of doing business with someone who truly cares about their best interests.

BONUS Articles: Self Promotion – How to Make It Not All About You
The Buzz on Being a Shameless NetShaker!
Self-Promote or Disappear!

DebbieAllenCopyright © 2015 – Debbie Allen. Debbie Allen, CSP, has been a professional speaker and marketing expert for over 20 years and is one of the highest paid professionals in the industry of speaking and consulting today. Debbie Allen, CSP, has achieved the honor of CSP (Certified Speaking Professional) by the National Speakers Association and National Speakers Federation, making her one of the top professional women speakers worldwide. She is an award-winning entrepreneur with four decades of experience in building and selling million dollar companies as an expert in numerous diverse industries. Visit her Website: http://BuildYourExpertise.com/

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Larry James is a professional speaker and the author of three relationship books, “How to Really Love the One You’re With: Affirmative Guidelines for a Healthy Love Relationship,” “LoveNotes for Lovers: Words That Make Music for Two Hearts Dancing” and “Red Hot LoveNotes for Lovers.” His newest book is “Ten Commitments of Networking.” Larry James also offers “Author & Speaker” coaching. Contact: AuthorsandSpeakersNetwork.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. CelebrateLove@cox.net – More than 110 articles especially for Authors & Speakers at: www.AuthorsandSpeakersNetwork.com

Subscribe to Larry’s FREE monthly “LoveNotes for Lovers” eZINE. Contact: CelebrateLove.com, P.O. Box 12695, Scottsdale, AZ 85267-2695. – CelebrateLove.com and CelebrateIntimateWeddings.com

NOTE: All articles and “LoveNotes” listed in this BLOG – written by Larry James – are available for reprint in magazines, periodicals, newsletters, newspapers, eZINEs, on the Internet or on your own Website. Click here for details.

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Add Larry James as a “friend” to your Facebook page: http://www.Facebook.com/larry.james
Follow Larry’s “once daily” Relationship Tweet at: http://www.Twitter.com/larryjames
Follow Larry’s “Relationships” BLOG at: http://CelebrateLove.wordpress.com
Follow Larry’s “Networking” BLOG at: http://NetworkingHQ.wordpress.com
Follow Larry’s “Weddings” BLOG at: http://CelebrateIntimateWeddings.wordpress.com
Visit Larry’s PinBoard for Authors & Speakers: https://www.Pinterest.com/larryjames2012/authors-speakers-blog/

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